"The word 'damn' is something that comes up from time to time, and that is something that we do not allow," says Phil Guerini, general manager of Radio Disney. There are networks that play it even safer. E-Man says muting is the safest option, but if you listen closely you'll hear different types of tweaks on different stations. If they feel anything crosses the line, they edit it out with one of a few go-to techniques: A word can be reversed, slowed down so it's unintelligible, or muted entirely. "I heard the new Ariana Grande record - she said 's***.' No one is gonna expect that from her." "We do it for every song, because you never know," he stresses. His rule is that before any song plays on Power 106, three sets of ears must screen it for profanity, sex and drug references. "We want to make sure that it is completely taken out, not leaving the 'F' or the 'CK.'"
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"You'll hear a clean version that comes in and it could be partially cleaned - you won't hear the full F-bomb edited out," E-Man says.
Power 106 in Los Angeles is one of the biggest hip-hop stations in the world, and its music director Emanuel Coquia, better known as DJ E-Man, takes clean edits seriously. Once a song ends up in the hands of a radio station, it can make even more changes.
"MTV had things that they were more sensitive to, and then BET had things that they were more bothered by - and so we did all these different versions, brought them back into the studio, recorded alternate lyrics," Mullis says.
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